AI in Singapore: A multi-billion-dollar bet on the future

Top news

• Heineken launches Global GenAI Lab [19 Mar 24]

• SAP Labs to train and upskill AI talent by 2030 [19 Mar 25]

• Meta launches their first Llama incubator program [13 Mar 25]

• HP launches their incubator program for AI on Edge [13 Mar 25]

• Salesforce to invest USD 1 billion over the next 5 years [12 Mar 25]

• Sharechat sets up its first SEA AI Center of Excellence [29 Jan 25]

Heineken launches Global GenAI Lab

Heineken has launched its first Global Generative AI (GenAI) Lab in Singapore in partnership with AI Singapore. The lab aims to enhance growth, productivity, and customer engagement across Heineken's global operations. It will develop scalable GenAI solutions, including agentic systems for marketing, financial reporting, and customer support. By the end of 2025, the lab aims to have a specialized team integrating Heineken's specialists with talent from AI Singapore. Heineken aims to be the world's best-connected brewer, leveraging Singapore's AI ecosystem to drive innovation.

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SAP Labs to train and upskill AI talent by 2030

SAP Labs Singapore is collaborating with NUS to train and hire 9 AI researchers by 2030, adding to its tripled team since 2022. They're focused on Agentic AI, enabling autonomous workflows in procurement and finance, leveraging the SAP Business Data Cloud. This aims to translate AI investments into measurable ROI for clients. Singapore is becoming an AI hub, with companies like Olam Agri adopting SAP Business AI. The expansion exemplifies how companies can utilize Singapore's AI talent to solve enterprise challenges.

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HP launches their incubator program for AI on Edge

HP Garage 2.0 is an incubator designed to fuel groundbreaking startup ideas, providing resources, ecosystem access, and mentorship. It focuses on strategic partnerships with startups that share HP's vision, particularly regarding AI-driven procurement intelligence to innovate cost reduction within HP's supply chain. HP Garage 2.0 collaborates with leading companies and industry experts to foster innovation. HP will provide the selected startups with the resources, dedicated coworking space, mentorship, ecosystem access, Go-to-market support from HP and its partners.

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Read more about HP Garage 2.0 and their launch event with The Generative Beings: AI on Edge: the next frontier for South-East Asia

Meta launches their first Llama incubator program

Meta, in collaboration with the Singapore government, has launched the Llama Incubator Program to boost AI innovation. Supported by various government agencies and industry partners, the program aims to empower local businesses, startups, and public sector agencies by leveraging Meta’s open-source AI model, Llama. It will support 100 organizations, with 40 selected participants receiving incubation, mentorship, and resources to develop innovative AI solutions, aligning with Singapore’s Smart Nation 2.0 AI vision. The program emphasizes responsible AI practices, including safety and trust tools.

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Salesforce to invest USD 1 billion over the next 5 years

Salesforce will invest USD 1 billion in Singapore over the next five years to accelerate digital transformation and AI adoption. The investment will support enterprises in building digital workforces using Agentforce, Salesforce's AI platform. Salesforce will also collaborate with Singapore Airlines to develop AI-powered customer service applications. The initiative underscores Salesforce’s support for Singapore’s National AI Strategy 2.0 and aims to boost innovation and productivity. This move will allow enterprises to scale without boundaries.

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Sharechat sets up its first SEA AI Center of Excellence

ShareChat, an Indian social media platform, has launched its first Southeast Asia AI Centre of Excellence in Singapore. The center will tap into Singapore's AI talent to build an advanced tech stack, strengthen AI models, personalize content, and optimize ad targeting. ShareChat plans to expand the team to over 30 members in the next three years. This initiative aims to improve content discovery and provide a robust experience for its 325 million users across ShareChat and Moj.

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